Better Partnerships

Bringing charities and companies together. For the better.

We work with charities and membership organisations who want to engage more companies in the work they are doing. 

This might be driven by the desire to create a new income stream with sponsorships or perhaps you need companies involved to drive your campaign forward.

Either way, it can be hard to know where to start with this; there are so many companies out there. 

  • Which ones would be good to work with? 
  • What can they do for you? 
  • What will they want in return?
  • What is the income potential?

Our mission is to unlock your potential for corporate partnerships, empowering you and your team to drive this forward with good insight and tools to deliver success.


Meet Annabel

An expert in delivering social good through highly effective corporate partnerships. 

Drawing on experience from both the private and not-for-profit sectors, and with exceptional insight, I develop powerful strategies and compelling propositions for my client organisations.

I am particularly passionate about working with charities whose core mission relates to wellbeing, for example improving quality of life for the elderly, workplace wellbeing, social connection and community wellbeing.  

  Read more about my working style.


“Whenever we have needed an external consultant for corporate partnerships work in recent years, I have picked up the phone to Annabel. She has a great ability to consider a proposition from all perspectives, ie the charity, the corporate and the end beneficiary. She will develop the offering in a way that is sure to resonate with the target audience and her absolute determination can be relied upon to deliver success.”

Alex McHardy of Living Streets


Services

  • Understanding the landscape
  • Exploring the potential
  • Income potential
  • Maximising the benefits
  • Organisational buy-in
  • Sponsorships
  • Services
  • Products
  • Campaign partnerships
  • Strategic partnerships
  • Customer profiling
  • Sponsorship policy
  • Ethical partnership policy
  • Risk management
  • Roles and responsibilities
  • Processes and procedures
  • Preparing for launch